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Parallel Lines

Last year, Philips stunned us with the short film Carousel. Now Philips Cinema is releasing a new campaign: Parallel lines. The video is a teaser film for the upcoming campaign, which will launch at April 7th. Philips invited five directors from the Ridley Scott Association to create five short films in different genres: drama, action, animation, science fiction and thriller.

Before the premiere of the films, Fans of Philips Cinemas Facebook page will get an exclusive pre-release screening of one the 5 films. Up until then, Philips is building up the campaign at their Facebook page. By becoming a fan people can get access to insight information, behind the scenes insights and clues for hidden scenes.

Characteristic in experiencing the cinematic feature of the Philips Cinema 21:9 televisions, is the ‘Ambiplayer’; the online media player that allows viewers to switch between cinematic and wide screen and to turn the Ambilight feature on or off.