Our Culture is Digital

During the past two decades, the rapid evolution of new technologies has brought profound changes in our global society. The way we live, work, communicate, and create our image of the world depends increasingly on the digital tools that we use daily. These tools not only provide us with previously unavailable resources (information in real time, virtual environments, instant global communications), they also determine, through their interfaces, the appearance of an environment to which we devote most of our waking hours.

Increasingly ubiquitous, the technology has become invisible and integrated naturally in our everyday landscape. If, in the last decades of the twentieth century, we celebrated the creation of a new culture around digital technology, full of utopian dreams and spurred by the constant appearance of new inventions, today we not only speak of digital culture, but we can affirm that our culture is digital.

As an invisible layer that extends across the globe, we share a common culture based on our daily experiences through the devices that we use and the services to which we subscribe online. The daily use of these resources creates new customs, new needs which in turn called for the creation of new devices and applications so that technology becomes a product of digital culture, and not vice versa.

To say that our culture is digital, however, raises many questions and concerns. What do we mean by "our culture"? What defines our culture in a globalized and hyperconnected age? Does digital culture deny the traditional culture of each region of the planet? Is this a new type of colonization?

Art Futura 2012, the festival, proposes, under the title OUR CULTURE IS DIGITAL, an analysis of our current relationship with digital technologies, both globally and individually, through the contributions of a panel of experts and the works of some of the most prominent creators of the digital art international scene.
Pau Waelder

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